Jameela Elfaki
Director, Photographer


NOWNESS, “BABA”
UGG
NIKE x AZEEMA, “MADE FOR THIS GAME”
MUSIC ROOM
WELL AWARE, “SERA” ON, “CLOUDSPARK”
ON, “CLOUDSPARK”






Jameela Elfaki is an artist based in London.

Transcending mediums, Jameela communicates her creative message through photography, filmmaking, creative direction and sound.

With a strong focus on identity, representation, and the visibility of women and non-binary people of colour, Jameela’s work is often inspired by her dual English and Sudanese heritage, exploring themes of the “in-between” and the ways different cultures and beliefs come together.

Jameela is also the founder and Editor-in-Chief of independent Magazine, Platform and creative agency AZEEMA, which was nominated for The DAZED 100 in 2021. Elfaki was also a recipient of a PPA 30 under 30 New talent Award in 2019 and a participant of the Black Business Incubator at Somerset House in 2022.


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